Meet Our Team – LolaHemp
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Meet the Team

  • Joey DiFrancesco

    Joey DiFrancesco

    CEO, Founder

    Joey is the founder and CEO of LolaHemp. In 2015 he and his mother launched Lolawawa's Pet Boutique, an e-commerce store for pets and pet lovers that donates a portion of profits to animal rescue efforts. In 2018 the son and mother duo launched LolaHemp after the success their own rescue chihuahua, Lola, had with full spectrum hemp oil. Joey & Susan are the visionaries behind the brand, oversee day-to-day operations & marketing, and run all of the company's philanthropic efforts.

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  • Lola

    Lola

    The Face

    Lola is a 7-year-old rescue, model, diva and philanthropist. Her intense fear of thunder was part of the inspiration for developing LolaHemp. She is an active user of the product and is a strong advocate of the benefits of CBD hemp oil for pets. Lola enjoys tanning, leading our philanthropic efforts and bossing around the team.

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  • Dr. Elizabeth Racine

    Dr. Elizabeth Racine

    Veterinarian

    Dr. Elizabeth Racine is a small animal veterinarian with a passion for improving the lives of pets. She has worked in the veterinary field in various roles for more than a decade, with professional interests in behavior, nutrition, and palliative care. As a writer, her work has been featured by several world-renowned pet health and wellness brands. Dr. Racine shares her home with her dog Dasher - a beagle with his own storied career training new veterinary students - and her trouble-making orange cat named Julius.

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  • Dr. Maureen Kanana

    Dr. Maureen Kanana

    Veterinarian

    Dr. Maureen Kanana D.V.M. is a registered veterinary surgeon and epidemiologist. Dr. Kanana has 4 years of experience in research and an additional 7 years of experience in Veterinary Medicine. She has researched at Kenya Medical Research Institute (KEMRI), KEMRI- Wellcome Trust Research Programme (KWTRP), and The Aga Khan University Hospital on various research projects. Currently she runs a veterinary practice and works as a research consultant.

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  • Jay O'Keefe

    Jay O'Keefe

    Cannabis Consultant

    For five years, Jay worked at a medical cannabis dispensary in North San Diego. The shop cultivated their own high CBD plants (ACDC) and created CBD tinctures and Rick Simpson Oil for their terminally ill patrons. During that time, Jay was educated on how cannabidiol interacts with the body. Eventually, he opened a delivery service and for three years supplied medicinal cannabis products for folks with cancer and other chronic or debilitating conditions. Jay leveraged this industry experience to help launch LolaHemp for pets and he continues to be a thought leader and expert in the industry.

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  • Crystal Medina

    Crystal Medina

    Veterinary Technician

    Since 2003, Crystal has worked in the veterinary field as a technician helping educate people on how to care for their furry family members. Her experience has grown from nursing and hospital management in general practice to working as a technician in rehabilitation and emergency hospitals throughout New Jersey and New York City. Over the years one of Crystal’s main goals has been to help people care for their pets in the most natural way possible. Helping find people options for more holistic routes to treat their pet’s has always been a major interest for her. Crystal is currently studying to complete her Veterinary Technician Certification with as well as a focus in Veterinary Cannabis Counseling this summer.

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  • Chris Duflo

    Chris Duflo

    CTO

    Chris Duflo has spent the past 8 years helping some of the biggest organizations in the Americas solve complex business problems with elegant technological solutions. He currently lives in San Diego, maintaining and setting the direction for LolaHemp.com. He and his wife have a 12-year-old Maltipoo, Kai, who enjoys naps and short walks on the beach.

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  • Erin Stone

    Erin Stone

    Digital Marketing Consultant

    Erin Stone has over 6 years experience working in online marketing strategy. Based out of Byron Bay Australia he’s helped businesses grow in a variety of niches from coffee to commercial property investing. He is currently working with other projects in the cannabis niche and is excited to learn more about how this plant can help heal a variety of health issues as well as how it can be used for sustainable products. Nokia and the UK government. He also has spent 10 years working in the cannabis sector, with clients including Barney's Farm and Philosopher Seeds. Andy enjoys growing cannabis in Spain, and is always keen to learn more about the capabilities of this remarkable plant.

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  • Josh Offman

    Josh Offman

    Sales & Business Developent

    Josh Offman is a seasoned sales consultant with over 8 years of experience in the financial services, aviation, and CPG industries. Based out of Los Angeles, Josh leads brick-and-mortar retail sales and new business development. He owns a 4-year-old Pit Bull rescue and has a strong passion for animal rescue and animal rights advocacy.

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